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Copyright © 2001 FleetWatch magazine and FleetWatch On-Line. No part of this publication may be reproduced without the prior written permission from the publishers. Views published are not necessarily those of the publishers. |
As if high fuel prices and operational costs were not enough, procrastination on the part of the Department of Agriculture (DOA) to finalise, implement and enforce cold chain and food safety standards comparable to - and in line with - EU requirements is reminiscent of the Department of Transport's (DoT) pussyfooting around long-awaited transport legislation such as AARTO and related regulations, not to mention the almost forgotten RTQS. Government's inability or lack of political will to resolve and finalise these relatively simple issues inevitably results in heavy losses for the economy and compromises South Africa's reputation as a preferred exporter of perishable products. Manufacturers and distributors of perishable products also face daily battles coping with the massive, ongoing growth in demand at the retail level. Daily deliveries are almost universally bedevilled by the waiting game at the back door of supermarkets in particular. Traffic densities that are getting close to grid-lock in and around the Metropoles add further pressures to achieving cost-effective use of expensive refrigerated vehicles. Transporters serious about providing a reliable and quality service have, at times, problems in coming to terms with how best to comply with cold chain and food safety standards recommended by the DOA under the auspices of the Perishable Products Export Control board (PPECB). However, at this time there is still no legal obligation to be certified as a compliant transporter. John Ackerman, manager of the South African Refrigerated Distributors Association (SARDA), makes the important point that while the PPECB's certification criteria for vehicles is valid, the contents and related issues have not yet been agreed to by the various roleplayers and is the reason for the delay in getting it promulgated. The PPECB's lack of access to a thermal chamber hobbles the legitimacy of its planned and ad hoc technical audits of refrigerated vehicles. Ackerman shares in the frustration expressed by many transporters, trailer and bodybuilders, all of whom are continually faced with the dilemma of deciding as to which standards should apply when transporting a variety of perishable products or when serving several clients with the same vehicles. While responsible transporters practice high standards of consistent self-regulation, growers, pack houses, shippers, receivers and local retailers have their own specific standards regarding vehicle cleanliness, chemicals used in cleaning vehicles and equipment, temperature monitoring procedures and vehicle maintenance procedures. Steve Oosthuizen at Cape Fruit
Coolers says of the more than 10 000 loads a year they receive by road, only about 2% to 3% of the
cold chain related problems they experience can be laid at the door of the transporter or the
vehicle.
Key problem How then does this impact on the transporter and the vehicle?
The PPECB specialist cold chain consultant Dr Malcolm Dodd expresses grave concern about the consequences of and potential for major losses to the country's perishable exports. Dr Dodd has for several years studied the impact of transporting perishables at temperatures higher than set point. According to his studies, he estimates current average losses of around R1.40 per carton as a result of being fundamentally obliged to use the more expensive controlled atmosphere method to cope with the shortcomings in cold chain management. Based on an example of 12-million cartons of avocado exports in a year, the procedure adds approximately R17-million to export costs. More importantly, when the quality of export fruit is compromised as a result of avoidable problems, the reputation of South Africa as a credible and reliable exporter is also compromised. The accompanying picture of rotten naartjies (further down this page) - taken by the writer on a recent visit to the UK - clearly illustrates an unattractive case of South African naartjies which was part of a shipment received by Mack on behalf of its clients Sainsbury and Marks & Spencer. Was the deterioration due to cold chain problems or was it inherent in the fruit to begin with? Whatever the reason - or reasons - it does not create a climate to motivate a preference for South African fruit. In its bid to finalise the question of
certification, the PPECB is in the
process of mounting a number of
pilot projects to road test its approach
to the method, procedures and audits.
For details of the pilot project,
contact Lindy Groenewald on
(021) 930 1134. The PPECB makes its
compliance criteria and checklist
available on its website www.nda.agric.za.
Secondary distribution and
delivery The increase in jobs over the past two years and growing disposable income among the burgeoning middle-classes is driving the ongoing increase in demand for fast moving consumer goods. This is resulting in a significant and rapid increase in the number and growth of retail stores. In combination with the flood of new products, the food services industry and retailers want quicker, more frequent deliveries but fewer trucks at their premises. How is this impacting on the distribution and delivery of perishables? To accommodate changing
customer service levels and to find
ways to cope with the increasing
traffic gridlock during peak periods,
many have introduced larger
payload capacity rigid vehicles into
their fleets. Typical of this
development is the MAN 25.284,
6x2 chassis designed to carry
14-pallets. However, the anticipated
efficiencies in terms of transporting
larger loads and achieving close to
optimum utilisation of payload
capacity are not materialising. If
anything, a host of unwelcome and
unaffordable costs are emerging.
What is this dilemma all about?
Back Door Blues Having been in and around the business of trucking for the past 50 years, I can say with confidence that the research for this report on refrigerated transport revealed the most outspoken criticism and condemnation of retail managements' appalling lack of interest or willingness to address the problems at their respective back doors. It is important to note that the companies that responded to the questions own and operate more than 1 000 refrigerated vehicles managed by experienced and competent fleet and transport managers. This is why they say the back door blues are slightly out of tune:
Poor Payload Utilisation While secondary distribution of perishable products has always been an expensive operation with the compound effect of excessive fuel consumption, a direct result of long waiting periods, traffic densities, a shortage of experienced and trained drivers capable of managing the cold chain while the products are being transported and the challenge to remain competitive under difficult operating conditions, we should expect the cost of perishables to rise accordingly.
Refrigerated vehicles and
related equipment Builders of insulated loadboxes confirm the market is a bit slower than last year. The demand for loadboxes on rigid chassis has been reasonable, this especially so for the larger 14-pallet structures. Generally speaking, equipment manufacturers say there is not much request for higher spec'd equipment although there is evidence that it is being talked about and will emerge in the not too distant future. Concern for food safety is likely to become more topical as South Africa approaches 2010 and gets ready to host anything up to a million visitors during and after the World Soccer Cup. Of more concern is the upward pressure on the price of materials. Resin, steel, tyres and labour are all in the ascendancy. Most feel that after a long period of absorbing cost increases, the time has come to raise prices. While all the established manufacturers are accustomed to operating in the competitive framework of refrigerated transport, there is unlikely to be too many newcomers into this difficult and costly business. With the growing focus on food safety, product quality and the assurance of a decent useful life, there is no room for cornercutting engineering.
Who transporters and fleet managers
choose as their preferred equipment
suppliers resides very much with those
who have respect for quoted delivery
dates and proven commitment to
standing by their products when
problems arise. Equipment
manufacturers confirm that the
operators of refrigerated vehicles have
become more diligent in attending to
the repair and refurbishment of their
equipment much sooner than before.
They believe this is largely due to the
high cost of new equipment and a
greater focus on food safety issues.
The 2-horse race
It is never a surprise to hear the praise or disappointment transporters and fleet owners express when they talk about fridge suppliers. The important message for both suppliers is to take seriously those operators that are dissatisfied with the quality and cost of the attention they get in the area where they are located. For several years one or the other has a much better reputation for customer service in specific regions and cities. This is largely due to the quality of branch or dealer management, the availability of competent technicians and realistic replacement parts pricing. Where such situations exist, it is a nightmare for transporters and fleet managers with a national fleet deployed at various locations around the country. Notwithstanding this, Transfrig is an excellent example of a relatively small fridge supplier that has carved out a niche for its business and successfully dominates it proving the marketing philosophy that you do not have to big to be profitable and successful. While researching how transporters and fleet managers feel about fridge suppliers, we picked up several complimentary comments about Transfrig's commitment to customer service and how much it is valued by some of its customers. In discussion with Transfrig's Peter Solomon, he confirmed his company's decision to concentrate on smaller fleets and leave the mega fleets to the two big players. This has helped them focus on high levels of customer service and hone their maintenance contracts to address the specific needs of particular customers.
What of the newcomers?
Temperature monitoring
Raymond Hoy, Psion
Teklogix (Psion), manager says
Psion's range of mobile,
handheld computing devices
are ideally suited to monitor
temperature fluctuations from
loading to destination. The
RFID capable device is known for
its ability to accurately capture and
"audit" temperature data. Operators
are informed of the slightest
temperature variations that could
cause spoilage during transit.
Gaining proper control over the cold
chain can save the grower or
manufacturer, the transporter and
the customer from avoidable costs
and losses. This, especially so as
properly calibrated temperature
monitoring equipment is included
in the PPECB cold chain criteria.
Used Refrigerated
Vehicles
2007 - What can we expect? Fleet managers heading up secondary distribution fleets are comfortable with the forecasts and with the indications that the market is moving steadily towards more multi-temperature vehicles, this especially as the food services industry (FSI) outlets grow in number and size. Many of these stipulate that all their requirements - whether frozen, chilled (fresh) or ambient - be delivered in one truck, preferably once. The speed with which this develops will impact positively on opportunities to improve efficiencies when delivering to FSI and retailers. This is provided that some progress can be made to resolve at least some of the back door problems and more efficient scheduling and routing of vehicles that will lead to bigger loads and bigger drops. The outlook for the less formalised segment - perhaps better described as the wholesale end of the business - is likely to diminish as more and more people support the supermarkets, convenience stores and the branded franchised outlets. Due to the fuel price and other operating costs mentioned before, those in secondary distribution are also fully stretched to keep a firm grip on transport and distribution costs. There is virtually no room for error. The DOA needs to become more proactive in getting to grips with whatever constrains the finalising of its programme to certify and control food safety and cold chain standards. The department needs to consolidate and optimise all the resources at its disposal and work together with the PPECB, SARDA and all the other significant roleplayers and stakeholders if we are ever to have the assurance that our efforts to export world class quality perishable products are not in vain and to the detriment of the country's hard won reputation. Fruit exports to the UK and EU is currently a multi-billion rand industry.
The FSI in general - and the
supermarkets in particular -
should face up to their responsibilities and take the
necessary steps to resolve the back
door problems that add
unnecessary cost to a broad cross
section of fast moving consumer
goods and consequently contributes
negatively to consumer inflation.
Drop the egotistical big bully
attitudes and make a real contribution
towards working for consumers
- yes, that's right, the millions
of customers that spend their
money daily in supermarkets.
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